Palm Island Creative Logo

PROPOSAL FOR

We serve our clients by providing customized branding and design solutions that will exceed their expectations.

OVERVIEW

With a purpose to attain new clients for your kayak fishing adventure business, Palm Island Creative will design and develop a high-end website that will strengthen your brand and promote a company that gives its clients a professional but fun kayak fishing experience.

WEBSITE

Design & Development

What would it look like if you could turn more of your website visitors into actual sales? And how would it look if you could greatly increase the perceived value of your business? What kind of impact would that have on your business every year?

Every company needs a website that accurately reflects the business it’s serving. A website acts as your virtual sales rep 24 hours a day, 7 days a week. If your website isn’t mobile-friendly, is outdated, or more importantly, doesn’t convert visitors into leads or clients, it’s costing your business money.

Palm Island Creative will design and develop a high-end website that will focus on your target market and will include the following:

  • Design Consultation
  • Custom Unique Design
  • Cohesive with Branded Color Palette
  • Mobile-Friendly Design
  • User-Friendly Layout
  • Search Engine Optimization (SEO)
  • Content Creation
  • Photo Selection & Curation
  • Social Media Integration
  • Image Optimization
  • Online Inquiry Form
  • Blog Development
  • Google Analytics Integration
  • Hosting & Maintenance
  • Domain Name Registration
  • And more

Also, you’ll receive a redesign every 24-30 months at no extra cost. This ensures that your website stays up-to-date with new technologies and grows with your business.

Website Maintenance

Every website needs to be maintained in order to continue to run smoothly. Components of your site can become outdated and be susceptible to security issues. If you don’t properly maintain the site, problems can arise such as your website being hacked or website downtime.

Preventative maintenance is imperative in keeping your website running at peak performance. We will provide 24/7 security monitoring and update all components of the website as needed. We will also generate daily backups of the entire website and provide a monthly report for your site.

Note: Website Maintenance is included with your website package.

Website Hosting

A large part of Google’s ranking factor is the speed of your website. Most websites are hosted on a shared hosting platform, which means many websites can physically reside on the same server. This is one reason why they are cheap. However, this greatly reduces the performance of your website and can adversely affect your Google ranking and, more importantly, the user experience.

With Palm Island Creative, your site gets its own dedicated resources that are completely independent of any other site. Our hosting option also has a content delivery network (CDN) which greatly improves performance by loading images and page components much faster. This allows your site to be more Google search-friendly., which means your site is more likely to be found when someone searches the Internet. It also gives your visitor’s a better user experience while on your website, thus increasing the ability to turn them into actual paying customers.

Also included are 24/7 security monitoring, nightly backups, and unlimited support.

Note: Hosting is included with your website package.

Search Engine Optimization (SEO)

Palm Island Creative will create pages that will target specific search terms on Google (ex. “Tarpon Springs Fishing Guide”, “Tampa Kayak Adventures”, etc.). These pages are built behind the scenes and do not appear on your website where people can access the pages through the main menu. They are accessed either through Google search or digital marketing campaigns, such as a newsletter or Facebook ad.

Because these are unique pages specifically built for custom lead generation, they generate specialized content that can be used as an additional ranking factor for Google. This helps produce revenue from your website that will essentially pay for itself. We will work with you one-on-one to come up with the best search terms.

Note: SEO is included with your website package.

Commercial Photography

Palm Island Creative will provide professional photography services that can be showcased on your website, social media platforms, advertising, and marketing campaigns. This helps potential customers get a feel for your fishing environment as well as making a personal connection to you and your business.

Note: Professional Photography is included with your website package.

SUMMARY

Having an up-to-date, high-performance website is essential for business. The built-in search engine optimization strategy (SEO) will put your website to work and increase your potential to convert visitors into actual customers. And the website maintenance and hosting will keep everything running smoothly.

Booking just one new customer could more than pay for the investment for the monthly services. But going forward, that one same customer has the potential to grow your business exponentially.

Success is never accidental.

INVESTMENT

Often the biggest hurdle your business faces in growing is the initial investment. Most web design companies charge everything upfront. The entire upfront investment, which is often unaffordable, prevents many businesses from reaching their potential because it puts additional stress on the cash flow.

To make it more affordable and help your business actually grow, the pricing is set up on a monthly basis. No upfront investment. This means your website can grow your business faster with the increased revenue that it generates.

But the most important thing is that you can continue to run your everyday business without taking on any more work. And you won’t have the stress of trying to figure out web design and frustrating technical issues, which takes you away from being a fishing guide. I’ll take care of everything.

WEBSITE INVESTMENT

Includes:

— Design & Development
— Website Maintenance
— Website Hosting
— Search Engine Optimization
— Professional Photography

$175 per month